How often do you think about book metadata? If you said never, I’m not surprised. I didn't know what it was before publishing. If you said sometimes, I know you’re an indie author. Are you selling your book short by skipping this important piece of information?
No, but really. How often do you think about it?
What Is Metadata?
Metadata might sound like a dry topic, but it’s the key to making your book discoverable and reaching the right readers. In the latest podcast episode of Indie Author Blueprint, we’re breaking down what metadata is, why it’s crucial for indie authors, and how optimizing it can lead to better sales, rankings, and visibility for your books.
Learn how your book’s title, keywords, categories, and description all work together to create a strong online presence—and avoid common mistakes that can hold you back.
Stay tuned for upcoming posts where we’ll do deep dives into choosing keywords, categories, and crafting excellent book descriptions. Some of those deeper dives are only available to paid subscribers, but if you keep me supplied with coffee ($8 per month), I’ll supply you with my best client tips!
What You’ll Learn in This Episode:
What metadata is and why it’s important for indie authors.
How metadata affects your book’s discoverability, rankings, and sales.
The most common metadata mistakes and how to avoid them.
Why updating and refining your metadata over time can make a big difference.
Action Step:
Take a look at the metadata for one of your books. Ask yourself: Is it clear? Specific? Does it reflect what readers in your genre are searching for? A few small tweaks can make a big impact!
If you haven’t yet published a book, look for three books that are comparable to yours—meaning they target the same audience in the same genre. Select ones that are selling well and have great reviews. Study those books to see how they did the title, subtitle, description, and categories. Hang on to that info for upcoming episodes.
Don’t forget: Metadata is your book’s secret weapon. Let’s make it work for you!
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